The area around London's first inter-city railway terminal, Euston Station, is busy yet sought after by students and working professionals looking to get around the city and beyond quickly. Euston covers neighbourhoods within Camden's central W1 and NW1 postcodes, stretching from Marylebone Road to King's Cross.

In addition to express intercity services to major cities within the UK like Liverpool, Glasgow, Manchester, Birmingham and Aberdeen, quick intra-city travel via the Victoria, Northern and Circle Tube lines makes Euston a popular choice for those who are always on the move. With Heathrow, Gatwick and Luton Airports easily accessible and St Pancras International in the vicinity, travelling further afield from Euston is convenient, too.

Home to the campuses of prestigious universities, including University College London (UCL) and Regent's University London, the area sees high demand from student renters. For history, art and literature enthusiasts, the nearby Wellcome Collection and the British Library present a unique opportunity to learn more about London's glorious past.

Due to its status as a key commute and transport area, Euston has recently undergone a remarkable transformation. Multiple redevelopment projects have introduced modern office spaces and attracted global companies, including Facebook and Google, to nearby King's Cross and Regent's Place.

From brand-new apartments to classic period conversions, Euston has a range of properties to suit different lifestyles and is an attractive place to invest, given the high rental demand within central London neighbourhoods. With a reported price growth of almost 2% per annum for the last 20 years, the area has shown a consistent increase in value.

Recent studies suggest a projected population increase of over 11% by 2028, accelerating Euston's demand for residential and commercial properties.

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